Ashley Madison had tons and tons of information related to it's users, and all of it was leaked. Don't store any user information; in fact, don't even ask for user information.
Long story short, Snapchat is now one of the premier apps for communicating with friends and friends with benefits.
We should all be passed the whole “sexting leak” deal; you have no more excuses for why the content was leaked.
If you really want to send that nude or sext but worried it could come back to haunt you, just take five seconds to find Snapchat in the App Store and download it for the price of jack shit.
That site was shockingly popular, and had millions of users, basically all of which were exposed through the leak of their confidential information.
This app is going to have to be super secure to prevent a hack like that from happening, which is no easy task.