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Krissy Dolor, the director of dating at e Flirt says, “When online dating, people skim through profiles, so it’s important to stand out in the crowd.

The best ones strike a balance between both approaches.

Since our tester was a straight woman, her experience with online dating is weighted more toward receiving messages than sending messages.

(According to a study from Ok Cupid, the majority of women don’t send the first message in online dating conversations — but they get great results when they do.) To keep our judgments as objective as possible, we used a rubric to categorize each message: Unfortunately — but perhaps not all that surprisingly — the majority of the messages we received on traditional dating sites were mediocre or downright bad. To send someone a message, both users have to indicate they’re interested by “swiping right” on their profile.

(Same-sex matches have no restrictions on who can message first.) Bumble is a great app for women who want to set the tone of the conversation and avoid a flood of unwanted messages — or for men who want a break from the pressure of making the first move.

If you know you’re looking for a long-term relationship and you don’t mind paying for online dating, consider

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